Thanks to YITH WooCommerce Brands Add-on, you can create brands for the products of your shop. Products can be filtered by the selected brand and this will make it easier for users to find products they might be interested in.
This integration allows creating custom discount rules for all the products associated with a specific brand and offering advantageous benefits to the users willing to purchase them.
Just make sure you have installed and activated the premium version of both plugins.
Then, whenever you create a price rule, you will be able to restrict it to products of one or more brands, whether it is a Price rule…
… or a Cart discount rule:
For further details about YITH WooCommerce Brands Add-on settings, please refer to the official documentation.