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YITH Automatic Role Changer

YITH Automatic Role Changer for WooCommerce allows you to automatically assign a new role to your users or replace the one they had. Just configure the condition that will let them get a new role or switch from one to the other, choosing from the following ones:

  • the user purchases a specific product
  • the order total is within a certain price range
  • the customer’s total spend falls within a certain price range
  • the user purchases products from specific categories or tags.

The integration with YITH Role Based Prices allows you to forget about changing roles manually and automate your marketing strategies: your users will automatically see the updated price if they buy a given product, make a total spend, etc.

To start using both plugins together, all you have to do is to activate both of them from the Plugins page in your WordPress dashboard.

Then, start configuring automatic change rules as explained in detail on this page.

Note: to make the role-based price show correctly, please, make sure that your users have no more than one role assigned. If they happen to have more than one user role at the same time, no role-based prices will be shown.


Configure three custom rules with YITH Role Based Prices plugin.

  1. 10% off for the role New customer
  2. 20% off for the role Returning customer
  3. 50% off for the role Loyal customer
Create rules

Then, create the switch rules from YITH Automatic Role Changer settings panel:

  1. Switch from New customer to Returning customer if the customer’s total spend exceeds £500.
  2. Switch from Returning customer to Loyal customer if the customer’s total spend exceeds €1,000.Automatic role changer rule

If you want to read more about how to configure YITH Automatic Role Changer for WooCommerce, please, refer to the plugin official documentation.

YITH Dynamic Pricing and Discounts

YITH WooCommerce Dynamic Pricing and Discounts is a plugin conceived to create advantageous purchase conditions for your users. In an easy and intuitive way, you can configure ad hoc discount rules for your users and create convenient offers that will highly increase the sales of your products.

The integration between these two plugins allows calculating discounted prices based on role-based ones automatically rather than on WooCommerce prices.

After installing and activating both plugins, you only need to create your own role-based price rules with YITH Role Based Prices and the discount rules with YITH Dynamic Pricing and Discounts.

Role-based discounted price

For further details about YITH Dynamic Pricing and Discounts settings, please refer to the official documentation.


YITH Multi Vendor

With YITH Multi Vendor you can turn your e-commerce store into a marketplace (a multi-vendor platform) like Amazon or Etsy. Turn your e-commerce store into a marketplace (a multi-vendor platform) and earn commissions on orders generated by your vendors.

When used with YITH Role Based Prices, also your vendors will be able to create price rules by user role that will be applied only to their own products.

To enable this integration, just make sure that the two plugins are installed and activated. Then, enable the Role Based Prices module from YITH > Multi Vendor > Modules.


Now, your vendors will be able to see a dedicated menu from where they can create their own price rules.

Role based rules for vendors

For their own products, vendors can also override the price-by-role rules from the product settings.

Role based in product edit page

All general rules created by the site’s global administrator won’t cause any effect on products related to a vendor.

For further details about the plugin YITH WooCommerce Multi Vendor, please, refer to the official plugin documentation.

YITH Product Add-ons

YITH WooCommerce Product Add-ons allows you to configure additional product options that will be added to one or more products in your shop. For each option, it’s possible to choose a title, an image and a price, which will add up to the basic ones the product has.

You’ll have at your disposal many different types of add-ons, conditional logic, etc.

The integration between this plugin and YITH WooCommerce Role Based Prices allows changing the base product price according to the role of your users while keeping the add-on prices unchanged for all users.

All you have to do is to activate both plugins from the Plugins menu and then start configuring your role-based prices rules from this page, which apply to the product’s regular price.

After that, you can start configuring your add-ons to let your users have custom options and, if you want to, charge a fee for each selected add-on. Learn more about how to configure the add-ons on this page.

Integration with YITH Product Add-ons

All your users will be able to customize their own products thanks to the add-ons you’ve added to the product page. The product price will be calculated starting from their role-based price. The add-on prices will be the same for every user and will regularly add to the product role-based price.

If you want to learn more about how to properly set up YITH Product Add-ons, please, refer to the plugin official documentation.

YITH Product Bundles

YITH WooCommerce Product Bundles allows you to create bundles of products of your shop. You can assign a fixed price to the bundle or get the price as the sum of the single elements in the bundle with custom discounts.

YITH WooCommerce Role Based Price can be perfectly integrated into YITH Product Bundles and set a different price also on bundle products. 

To start setting dedicated role-based discounts on Bundles, you just have to install and activate both plugins (premium versions) from the menu Plugins.

Everything will go through automatically. Just make sure you set the correct discounts from Role Based settings and they will also apply to the bundle.

This is an example of how the discounts of YITH Role Based Prices and YITH Product Bundles plugin combine on a bundle product, where for the Polo bundled product:

  • $12 is the role based price and
  • $6 is the role-based price with the bundle discount.

Read more about YITH Product Bundles in the official plugin documentation.